More than half of 2020 has passed. Since these times, we have been paying attention to the future design trends in the field of digital design. We have been collecting it since the beginning of the year. We think it’s time to share some of the trending styles we discovered. These styles are likely to continue into the 2021 product design.
We also need to attach great importance to the visual trend of the UI design. After all, the direction of the edition is changed every year, and the study of visual style is an indispensable part.
A Few Gradients
This year, we saw a large area of gradient design on various websites. Compared with the previous two years, there are fewer and fewer designs. The design has been restrained. Although the large-area gradient colors have a strong visual impact, most of them stay in the concept.
From this year’s design, we can see that the design is more rational and restrained, applying gradient colors to key functions and highlighting important information.
In the ticket purchase interface, the gradient color is applied to the head position to emphasize the function.
Use it on function cards to highlight key information.
As shown in the picture above, the design also only uses gradient colors on the background, and there are basically no gradient colors on other cards.
Geometric graphic design is currently the most used design technique. This year, I found some more abstract artistic Bauhaus style geometric graphics, which are widely used in UI design, and the effect is not bad.
The advantage of this kind of graphics is strong memory and wide application. It can not only be extended in brand packaging and brand graphics, but also can be used in UI design.
The card design uses some graphics with intentional symbols to express the design of functions and form memory points.
In the brand design, this minimalist Bauhaus style geometry is also repeated. The logo elements are extracted, Bauhaus stylized, and reused in the design.
This year, such a design is not uncommon. A large number of 3D is used in interface design, and the two-dimensional interface no longer meets the current design needs. Designers explore the integration of more dimensional disciplines and UI interfaces to form a new visual sense.
The concept website of uber is presented in 3D to express the highlights of the function.
Making the two-dimensional world three-dimensional will be an important trend in 2021. At present, there are some products online at home and abroad, which are beginning to use this design technique in some functional modules, such as Naver and Alipay.
Frosted Glass Effect
It can be said that it is a trend cycle, and the effect of ground glass is back. This is also a design that has appeared more frequently in various website designs this year.
The new frosted glass effect pays more attention to the function description and is used in the place of visual emphasis.
Designed as above, ground glass is used on the key information at the top. This design can reduce the use of other colors, and can also emphasize functional information.
The frosted glass effect is used in the personal center and the position of the character’s avatar to emphasize the design.
Using frosted glass to package the UI interface can enhance the sense of quality and mystery.
Integrating functions and scenes into design, users can generate more experience and experience in the process of using the product. This is also a popular design idea recently called this year.
On various websites, this kind of design appears more and more times, the design effect is strong, and it is recognized by many designers.
The key character elements and design in the scene are cleverly assembled.
Combine production materials and products.
The immersive plant elements and the land are cleverly assembled to convey realistic effects visually.
Interface Layout Magazine
The magazine design has a distinctive style, which can help the product to create an enhanced memory point. The advantage of magazine design is that it is not restricted by the grid, the typesetting uses large fonts, and the design and typesetting are more personalized.
We are in the early stage of product concept exploration, so we can try this style more.
The mimic icon is back again. Apple’s new version of the Big Sur system uses mimic icons. This is also a new attempt, and of course, it is also a beginning. It is very necessary for us to pay attention to this trend at all times, and we will see the emergence of pseudo-materialized icons in more designs in the future.
However, this style can not be used in a large area in the interface, we can use it in the design of some key functions.
The use of weather, compared with the previous flat design, the current pseudo-material design with space, increases the sense of reality.
Use Of Circles
The circular trend, I think everyone may overlook the point, in the design of the last few years, circular designs are everywhere. Its advantages are self-evident, strong affinity, wide scene coverage, and almost any design can use a circle. Therefore, it is necessary to pay attention to the circular application skills.
New Mimic Interface
The new mimicry trend is one of the trends that will receive widespread attention in 2020. This trend uses a lot of soft shadows and faint gradients to make the design both futuristic and realistic, and brings a new feel to the familiar interface.
Compared with the previous large area and thick shadow, the current new simplified mimic interface will restrain the use of these elements.
In 2021, the mimic interface will pay more attention to function and experience. Mimic effects will be used in key functions, such as meters, buttons, or places that need to be emphasized, avoiding large-scale use of this design technique.
Relatively speaking, the trend of 2021 will continue to continue some design styles in 2020, and these styles will continue to be strengthened. At the same time, we have also found that more and more 3D elements and two-dimensional interfaces are designed together to convey functions more vividly. In 2021, everyone must pay attention to the continuation of this trend.
As designers, we can’t just think about design at the level of appearance, but we need to focus more on the essential function of information transmission, deepen and reflect on our design consciousness with a spirit of introspection, and at the same time keep up with the trend. Sensitivity. Use the new trends reasonably in product design to maximize benefits.
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